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23 Jan 10 How to Come Up With a Killer Business Idea

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There was a time when capital used to be the king, and one who had the maximum money would have won the business battle hands down. But, the scene has changed. Now everyone has money, well not everyone, but many people have enough capital to start a business and make it survive for months or even years.

Then why they are not plunging in?

Because we are not living in the era where capital matters. What matters today to make a business successful is idea. A business requires a killer idea to become successful. In the paragraphs below, I will tell you how to find a killer business idea.

Find killer business idea in 3 easy steps

  • Step 1: Based on the ability you have, look for the industry that you can work. Alternatively, you can also look for a sector in which you will be more comfortable working. Find an industry in which you would love to work.
  • Step 2: Divide the industry in various sector and list major players in each sector. Also analyze, perceive, and observe the need gap. Ask consumers and retailers about what benefit they are seeking from their existing consumption which are not yet fulfilled. I am asking you to find a need gap.
  • Step 3: Find the alternative routes to fill the need gap. See how you can fulfill industry’s demand efficiently. You need to find a way to keep the price of the solution you are offering within industry’s expected price range.

Once you are through with this, make a business plan and execute it. The business plan should cover every aspect of a business. You need to ascertain the challenges as well as opportunity. Do a SWOT as well as PESTLE analysis. Do not forget to make a list of things you need to run the business.

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