08 Jul 11 Online Promotion tips for an E-book Reader
E-reading devices have witnessed growing popularity in recent time; irrespective of age, location and sex. Since this device comes really handy, and can be used to read e-books at any point of time, anywhere without any hassle. But the market has many e-book readers available, coming from giant companies. How do you think your eBook reader will combat the competition and draw sales? Here are some promotional tips for your help.
Interactive website
To really stand out from the competition you need an attractive website, which is highly interactive and self explicit. Don’t forget if the product, its usage and features don’t look attractive enough no one will buy it. So make sure display picture looks alluring, illustrating its features in detail. People should be able to further zoom in to the picture, rotate it, and see from every corner in detail. Point out all parts and their functions. There should be couple of videos showcasing demonstration, usage and testimonials of users. You may also include some quality test videos in your website to appear credible.
Some discount
When big dads are around and you are constantly threatened you have to offer your product at a reasonably lower price to appeal to the mass.
Advertise at e-book selling sites
There are many instances when people buy e-books or avail free open source download sites. If you advertise your book reader device there, you are actually talking to your right target market. You have banged right on your target. Make sure your advertisement is attractive and easily grabs attention. Many e-book buyers may use computer or laptop to read a book and are looking for a good reading device. In such case your advertisement can’t escape their attention. You may have a tie up with the website in particular and offer good discount to the people who will buy within some given time.
Testimonial reviews
Reviews of past buyers and users can be extremely helpful for you. Motivate your users to write honest reviews. You may display them in your website or advertisements.
YouTube videos
Start circulating videos in youtube.com and other popular video directories. People quite often check out new devices in these sites. You may display operational videos, testimonial videos, quality check videos, expert videos, research videos etc. The more people know about you, will find you transparent, credible and worth buying. People may comment there are put their queries, make sure you answer them all.
SEO
Last but not the least; make your website search engine optimized. Optimize keywords effectively. If people are looking for an eBook reader your name should come in the first page preferably. A high ranking in search engine helps to secure good traffic.
Start promoting your e-book reader device today.
Tags: Attractive Website, Book Readers, Demonstration, E Book Reader, E Books, Ebook Reader, Free Open Source, Giant Companies, Grabs, Hassle, Instances, Interactive Website, Laptop, Popularity, Promotion Tips, Quality Test, Reading Device, Reading Devices, Target Market, Testimonial
14 Nov 09 5 More Types of Freelance Writing Jobs
In this second part of 5 types of freelance writing jobs, we will see some more writing assignments that excite freelance writers. You can choose one or more than one types of writing assignment during the course of your freelance writing career. It is not that you have to leave one to choose another. You can choose more than one. To be honest, I must say, in last one year, I have completed all kinds of writing except one, i.e., report writing. If I can do that, you can too.
E-Book writing
Writing a book is the ultimate dream of any writer, but not everyone can accomplish that goal despite having all the required ingredients. Well, I wandered off the topic. The point I wanted to make was this, there are lots of demand for niche market e-books, and lot many people are looking for ghost writers for their e-books. If you can meet the tight deadline and write 20-100 pages e-books then this market is waiting for you with its arm flung open.
Report writing
Reports are short documents written about a specific topic. A report is primarily a condensed output of the research or survey done by the report writer. Reports are objective and based on factual data only. It may or may not contain interpretation. For example: an online marketing report will have data about rise or fall of online marketing effectiveness, and a blogging report may contain the new advancements in the blogging world, etc.
Essay writing
Essay comes in various shapes and sizes. It could be persuasive, descriptive, argumentative, comparative, evaluative, or narrative. Most of them are academic in nature, and they follow a certain writing style as well as opening and closing statements. If you know how to write academic essays then you can earn a lot more than any other form of freelance writing. This is the best paying writing market. You need to know MLA and/or APA style of citation to succeed in this market.
Sales letter writing
An effective sales letter is often the difference between winning and losing the sales battle, online. If you know this fact, and if you posses the ability to write a good sales letter that converts well then you can ask for lifeblood as a fee for your services. An online marketer struggles for a good sales letter to promote his product. He will embrace you like his new-born first child.
Review writing
Writing a review is entirely different from other forms of writing. A review takes more time because you need to familiarize yourself with product before you can write an honest review about the same. You need to know features and attributes of the products and services, its competition, and history of its producer etc. There are many paid review works available online as well.
Tags: Academic Essays, Book Writing, Closing Statements, e book, E Books, Effective Sales, Factual Data, Freelance Writers, Freelance Writing Career, Freelance Writing Jobs, Ghost Writers, Niche Market, Report Writer, Shapes And Sizes, Tight Deadline, Writing A Book, Writing Assignments, Writing Essay, Writing Reports, Writing Style
01 Aug 09 Creating an Information Product
Growth of the Internet has kick-started the whole new industry of information products. Every Tom, Dick or Harry is jumping on the bandwagon and creating e-books, how-to guides, how to videos, tutorials, etc. without even knowing the exact structure of their information products? Why? Because most of so-called infopreneurs, entrepreneurs who deal in information product, doesn’t plan their product before hitting the market. They just do it, and you know what, they fail. And they fail miserably. This is what prompted me to write this article. Here we will discuss what we need to ask ourselves in order to make a top-selling information product.
Is there a problem?
The best information product is never me-too and nor are the top-selling ones. The creator of these products first goes out in the market and then finds if there is any problem in their niches, which they can solve. If your product (information or otherwise) does not solve any real problem then why would anyone buy it? Have you ever bought something that did not meet any of your biological, social, psychological, financial, or security need?
Do many people have this problem?
To create a successful information product, you do not need to spot a problem only because there are many problems in everyone’s life that every one of us wants to get solved, but you need to spot a problem that is faced by many people. A market of 10 people is not at all a market.
Can you be remarkable?
There is a problem, and that problem is faced by many people, but can you solve this problem in a unique way? In order to get noticed, you do not need to be the best, but you absolutely need to be remarkable, as Seth Godin puts it. There is much wisdom in this thought. No one wants the same product packed in the new box. They want something really unique. Can you do this?
Can you show it?
Can you show the benefits of the solution you are providing? Can you showcase it? If you cannot demonstrate the features, you do not have customers.
Is it Simple?
No matter, how complex my problem is I want a simple solution. I do not want the solution to look like a complex problem. This is what every buyer of your product thinks. Can you deliver a simple solution?
These are the basic questions you need to ask before you start making a product. If you can do this, you can succeed, but if you cannot do this, you will never succeed.
Tags: E Books, Exact Structure, Industry Information, Information Product, Information Products, Jumping On The Bandwagon, Niches, Product Information, Seth Godin, Showcase, Tom Dick, Wisdom
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