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02 Jun 11 How to Promote A Low-cost Airlines?

In this age when everybody is flying frequently to destined places, some airlines to attract the mass have labeled themselves as ‘low cost airline’, offering travel service at a much lower rate. However, there are thousands of low cost airlines, fighting hard for business. How to keep your airlines ahead of others and attract more customers? Here are some tips.

Don’t make it appear cheap

Many interested travelers may avoid your airline considering your service, ambience, and appearance, crowd as cheap and uncomfortable. Your first job is to make sure the word ‘cheap’ is not attached to your brand. An airline being affordable for its customers does not necessarily mean to be cheap and uncomfortable. Make sure it is just affordable, but not cheap. Make sure people feel at ease, feel special and well served like any good airline. Keep appearance and ambience of the airlines great, pleasing, posh, and nice. Keep pleasant looking air hosts and hostesses who are courteous, helpful. No one wants to travel in a cheap manner.

Serve more than they expect

Definitely, being a low cost airline you cannot afford to offer all frills and fancies of a full cost airline. But at the same time, serve more than the customers expect from you. This will keep your customers excited about your service, spreading good words about you everywhere. Surprise them with little more than others. Take an extra leap, go an extra mile to get more customers, keep customers happy and loyal to your brand. Being low cost, you may not provide food, but you may offer some water and fruit juices, coffee, chocolates and French fries unlike other airlines. It may cost you little more than others, but will give you an edge too. You may keep some wonderful travel magazines of the concerned destination. You may highlight some shopping tips.

Attractive offers

Since there are many low cost airlines these days, you should be different and remembered for some good reason. Offer some lucrative deals like heavy discount on early booking reserved for first 20 customers or lucky draw coupon for a free trip or gifts for a couple travelling together, free holiday guidebooks for a family of 4 members travelling together to a holiday destination.

Get set go. Fly with pride.

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04 Feb 10 A Job-Search Guide to Help People Over 45 – V

In this part of the series, we shall talk about you again, but this time the focus will be on how walking an extra mile will help you get a job when you are in your 40s and unemployed. Well, I know physically you are not as capable as you were in 20s to walk the extra mile, but at times one has to pluck all the courage and set the foot forward.

Do not whimper over pay cut

If the economy is down or there is too much supply than there is demand for qualified professions, which no longer is an exception, then you may not get the price you expect to get even if you get the job. Do not just leave the job on the table just because you are not offered the salary you deserve; a pay-cut is something expected for a person of your age. Get a job, get a pay cut, and wait for the right opportunity and switch when offered a better salary. Looking for a job when employed is by far much easier than searching for a job when out of job.

Agree to work odd hours

It indeed is too much to ask of a mid-aged man who has lost or are on the verge of losing physical vitality of youth, but there is no way out. The market forces do not take your age or your condition in consideration; it works on its own matrix taking supply and demand as a basis. Hence, you are required to adapt yourself to the situation. You have a family to keep and bills to pay, so I will suggest you to accept work that requires you to work odd hours.

Let go of benefit

I know it sounds crazy at first, but consider this: if you already have a solid pension plan and your wife already have family health insurance then why will you need another health benefit? Leaving benefits will put in advantageous position vis-à-vis other job seekers. You can ask for slightly higher pay check even.

I hope these tips will help you find a job easily. Will get back in the next installment, till then stay fit and keep looking.

Tags: , Advantageous Position, , , Family Health Insurance, , Health Benefit, health insurance, , , , Odd Hours, Pension Plan, Physical Vitality, Professions, , , Searching For A Job, Supply And Demand, Verge

14 Aug 09 Make Your Boss Work For You

Have a boss that you hate?  Welcome to a huge percentage of the American workforce’s lives.  Want the key to molding your boss into someone that doesn’t make you so frustrated you can’t see straight?  Well, believe it or not, there actually are a few tactics you can try to make your boss work for you.  I’m not talking about shifting the balance of power, as that’s always a bad idea to attempt.  Sometimes it can be successful, but most of the time it just ends up with a more tense work environment, followed by your eventual firing.

Rather, try to work with your boss, understand them, figure out what they’re going for at their job.  In a way understanding what makes them tick, so you can work through the problematic times and ensure that they are fewer and farther in between by playing to what your boss is looking for.  Part of the strategy is making yourself into a great employee, as your boss in most cases is less likely to give you unnecessary hassle if you are a star performer.

The key to becoming a star performer is the way that you carry out your work.  The most commonly found workers are just the workhorses, who do what is asked, no less no more.  The problem with these people is that the management needs to constantly be giving them new projects and goals because they don’t take the effort to think for themselves.  By ensuring you are not one of these people, and instead of just doing what is asked, anticipate your bosses needs.  Go the extra mile, instead of completing a report and waiting for your boss to show up or ask for it, deliver it personally so that they don’t have to take time out of their schedule to complete such a simple task.  Little things like that can make an unbelievable difference.

By anticipating your bosses needs, and delivering your work through those means, you can look forward to starting a better relationship with your boss.  With that renewed work relationship you’ll understand each other better, likely leading to less stress and fewer confrontations when the deadlines are against you.

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