Here are some tips.

Talk to yourself in front of the mirror

Self help is the best help. Try to talk to yourself. In our subconscious mind we do analyze ourselves, converse with self. Talk to yourself in front of the mirror. Treat yourself respectfully. Realize self worth, self weaknesses. Praise yourself, ridicule yourself. Preach yourself, scare yourself. Treat yourself as your best friend. Talk good things in front of the mirror. Say it loud enough to believe in it.

Analyze your strengths and use them

Everyone has strengths and weaknesses. Try to realize them and admit too. Admitting own weaknesses makes it easier to improve them. What’s more important is finding out own strengths and making them so strong that weaknesses appear negligible and small. Make the sunshine look so radiant, that people ignore the darkness following.

Follow others whom you admire

There’s no harm in following footsteps of the people, you admire. It’s those qualities which make him appreciated, admired. So why not follow them? Jot down the qualities you admire. Next, set your goal and action path. Set small goals, which can be measured. As you start working towards them and reaching small goals, your self confidence will boost up automatically.

Don’t compare yourself with others

Don’t compare yourself with others. Every human is different. There may be people who are better looking, better skilled or better paid. But don’t compare, it’s self defeating act. You may have many talents which others won’t possess. Be yourself, love yourself.

Recall your success

When you really feel low just recall your success, the moments when all flattered you to the core. Store those precious moments in your heart and cherish. It will hike your self esteem. If your share of failures has been more than success, just know that there’s always light at the end of the tunnel. Do the good deed, success will follow.

Make sure you are surrounded by optimists

Avoid people who spread negativity. If you are surrounded by such people their pessimism, cynical attitude will also get absorbed into you. Choose positive, helpful, fun-loving people. Positive energy will find space within you too.

Now, feel the change in your self esteem.

Plan, Plan, and Plan

Planning is important. It takes the surprise factor and blind spot out of the equation. Review the list of common questions asked in an interview, and prepare an answer for each one of them. Do not mug up. Just make yourself comfortable with the questions. During the planning process also find a way out to blunt the ruthless edge of your negative characteristics. Do not make it look like your biggest asset, but soften its edge and make it look less damaging.

Look uber-cool

Well, I do not intend to suggest that you should take in all those garbage being consumed by teenagers in the name of fashion and “walking ahead of time”. All I want to suggest is to look up-to-date and in the know of things that matter to the job you are being interviewed for.

When I say up-to-date I also mean up-to-date in your appearance. I know it was not the first thing you expected to read when you wake up in the morning, but it important. You will not like to look like a black sheep among all the white clones. Dress as the way people younger to your dress, at least for the interview. It will convey the person on the other side of the table that you may be chronologically from different group, but your psychosocial make is same as his own.

Tell them you will learn

Do not flinch if you are faced with a question that you do not know answer of, or if you have asked about a technology which you have never heard of. Tell your interviewer that you are unaware of thing in question, but you will learn it sooner than expected, and if you are promised the job, you can start learning right from today. This will tell your interviewer, how much keen you are for the job, and how much time you are willing to devote for that. The interviewer will not pass unimpressed.

What else do you think is necessary to excel in an interview? Use the comment box and send in your suggestions.

Wear your Employer’s Shoes

Well, not literally. What I meant was you need to have a fresh look at your résumé to see how a person on the other side of the table will look at it. Put yourself in your employer’s shoes and see if you would have called a person carrying this résumé for the interview? There is no point for being right, so do not lie to yourself. This exercise is done solely to find problem in your CV.

See what is the flavor of the market

Tight fitting, camel toe revealing outfit might be a huge fashion in yesteryears, but today if you wear it you will look funny—I am not a fashion person so I might be wrong here. But, I know I am not wrong when I say you need to use the format that looks modern. See what format is used these days, and follow that trend. You may be 45, but your résumé should not look that old. Dress it up like youth does!

What’s the new lingo

In your youth, hyperlink and HTML would have meant nothing, but today it does. There are many similar changes in terminology of almost every field. Find out what words got omitted and what got added to your field in last couple of years, or from the time you last checked. Embrace the change, at least in your résumé. It will tell your employer how much you are unlike your age, I meant up-to-date with current trend.

We all new to adapt and evolve with time, this is the only way we can sustain ourselves. Keep on working, and keep on evolving.

Taking those thoughts into account, you are better prepared to make your case.  Start out by making an appointment with your boss for a personal meeting.  Springing a situation like this on your superior is never a good idea.  Talking money is not a great surprise conversation for anyone, and your boss won’t appreciate being sprung with that at all.  So ensure you avoid that confrontation, and set up an appointment to meet with them, but don’t tell them the situation just yet.

Try to have the meeting take place in a different area than the boss’ office.  In their office they are the master of the domain, and will act as such, creating a power shift from your arguments to theirs.  So try some neutral territory, like a working lunch.  Take your boss out and have the meeting at a restaurant, that gives you a good level playing field, and if you offer to pay for the meal, a happy boss to start out with.  Otherwise you can always try a neutral meeting room around the office, or an empty break room.  Anywhere but the boss’ office is good for making your case.

Practice your argument for why you feel you deserve a raise.  This way you know the points you want to make, and will appear prepared and knowledgeable about the situation at hand.  Also it gives you an opportunity to answer any arguments your boss may have, through your understanding of the facts.  But remember to always be courteous, this isn’t a “give me a raise or I’ll leave scenario“.  This is just an opportunity to outline your worth to the company, and your hardworking nature which makes you feel worthy of a raise.

Finally, just be cautious to not cross a line that your boss wouldn’t appreciate you crossing.  Stay courteous and professional, and overall positive even if the meeting doesn’t go the way you want.  Your boss already knows whether or not they want to give you a raise before you’re even having the meeting, this is just a chance to take some initiative.  If your boss doesn’t want to pay you more, you’re not going to get it, so don’t take that personally.Feeling that you deserve a raise for your hard work is all well and good, but bringing about the fact is a fine art.  You have to time your approach perfectly and ensure that you are well prepared to make your point in outstanding fashion.  Anything less can lead to an uncomfortable confrontation the likes of which you’d want to forget.  Or worse, could lead your boss to think it may be time to look for a different employee happy to work at your pay level.

Taking those thoughts into account, you are better prepared to make your case.  Start out by making an appointment with your boss for a personal meeting.  Springing a situation like this on your superior is never a good idea.  Talking money is not a great surprise conversation for anyone, and your boss won’t appreciate being sprung with that at all.  So ensure you avoid that confrontation, and set up an appointment to meet with them, but don’t tell them the situation just yet.

Try to have the meeting take place in a different area than the boss’ office.  In their office they are the master of the domain, and will act as such, creating a power shift from your arguments to theirs.  So try some neutral territory, like a working lunch.  Take your boss out and have the meeting at a restaurant, that gives you a good level playing field, and if you offer to pay for the meal, a happy boss to start out with.  Otherwise you can always try a neutral meeting room around the office, or an empty break room.  Anywhere but the boss’ office is good for making your case.

Practice your argument for why you feel you deserve a raise.  This way you know the points you want to make, and will appear prepared and knowledgeable about the situation at hand.  Also it gives you an opportunity to answer any arguments your boss may have, through your understanding of the facts.  But remember to always be courteous, this isn’t a “give me a raise or I’ll leave scenario“.  This is just an opportunity to outline your worth to the company, and your hardworking nature which makes you feel worthy of a raise.

Finally, just be cautious to not cross a line that your boss wouldn’t appreciate you crossing.  Stay courteous and professional, and overall positive even if the meeting doesn’t go the way you want.  Your boss already knows whether or not they want to give you a raise before you’re even having the meeting, this is just a chance to take some initiative.  If your boss doesn’t want to pay you more, you’re not going to get it, so don’t take that personally.

My goal with this article is not to argue about utility of link finding. Well, this can be a worthy goal, and I might choose to write on it in the next article, but for now, the goal is to tell you how to write a good advertising copy. Let us being on that:

Why you want to communicate?

Asking this question will tell you why you want to advertise. This will tell you about the goal and the purpose of the ad you are going to write.

Whom are you writing for?

The answer to this question will help you find the right tone, vocabulary and message for the ad copy. The way you will communicate with a student will not be same, as you will communicate with business executives of the same age.

What the consumer wants?

This is another critical question. Always remember, no one buys products or its features. One buys benefits and solutions.

Have you touched her tonight?

Do not get me wrong. This heading was written in the fashion to stir emotional corner of your mind. Tell me one thing, using the comment box below, if I had used some bland heading like, “target emotion of the consumer not the reason,” would you have reacted?

We all are emotion-led people. No one understands data, if it lacks connectivity.

Can your house cleaner comprehend it?

If she can then anyone can. The idea is to keep the copy as simple as you can.

What reaction do you expect?

You should tell your readers what you expect from them, once they are through with the advertisement. Include call to action. If you do not to so, you should not expect the audience to do anything.

I am sure you must be budding with many ideas about the above discussion. Please use the comment box to share some of them with rest of us.

Firstly, think about changing your computer’s power use settings.  If you don’t do a lot of work, or leisure activities that require a lot of your computer’s processor power, consider setting your computer’s level of use lower.  This way you’ll conserve power without compromising performance.  Or if that is not an option, configure your settings so that your computer will go into hibernate/sleep mode when not in use, thereby greatly reducing the energy you use to keep your machine turned on.

Try to print paper less, as no matter how many people are good at recycling renewable resources like paper, there are far more that aren’t as good about conserving resources.  Consider options to use less of that paper in the first place.  Try to send as much of your paperwork as possible digitally, through email or the internet, so that everyone is still receiving the documents that are needed, but without using up any of the paper resources that don’t need to be consumed.

For any software upgrades, or if you purchase videogames for your computer, consider downloading the programs online, instead of buying a disc from a store.  Most companies offer downloads through their websites for software, and there are many services for downloading videogames.  This way you’re still able to buy the software you want, and you can avoid wasting any of the resources that don’t need to be wasted in the form of the boxes/discs that you’ll just end up tossing at some point anyway.

Finally, watch out for your power draining peripherals.  Some peripherals like speakers and computer monitors continue to draw power in their standby modes, even when your computer is off.  So make sure that you turn all devices off, or just switch off the surge protector that everything is plugged in to, when your computer is not in use.  Not only with this conserve a lot of energy, you’ll also be saving money either for yourself, or your company.  And saving money is always a good thing.