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20 Nov 09 Article Marketing Guidelines

Article marketing is a potent source for getting backlinks and traffic. This is the reason why so many article directories have come into existence. Writing for each one of these directories (I am talking about good ones) is different from writing for other good directories, and there are some guidelines that we need to follow to increase our acceptance rate. Every article directory has different guidelines, but there are some points in the guidelines that are common to all. I am listing is below:

  • Quality Content: In context of article marketing, quality content means non-duplicate, error-free, exclusive content. Do not submit a PLR, ripped-off, or any other kinds of duplicate content. The article must be informative in order to get published. Quality of your content also plays a big role in whether independent publishers will pick the article or not.
  • Resource Box: The resource box should contain a brief bio of author, and 2 to 3 links. You can also have your head-shot photograph in the resource box.
  • No Self-serving article: You should not have a self-serving, that is to say, you cannot have advertising, promotional material, press releases, or sales letter, etc., submitted in the name of article.
  • Abstain from pornography, racism, terrorism, hacking tips, violence, personal attack, etc. None of the article directories are going to publish your article, if your article contains any of these.
  • Abstain from using special characters, long dashes, curly quotes, HTML codes (some of them are accepted), hard line-break, Tabs, etc.
  • Number of articles: You should at least write 10 articles to get good quality backlinks and substantial traffic.
  • Grammar and punctuation: Though an article directory is not a bunch of strict grammarian, nonetheless, you need to use proper grammar and punctuation in order to make readers understand what you are saying.

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24 Sep 09 5 More Ways to Improve Your Writing Part-V

Grammar is your friend, not an enemy. Respect it as you would respect your friends. A proper use of grammar and punctuation rules will make your writing beautiful, and easy to understand. Having said that, I must say that I am not a strict grammarian, so I believe you can tamper with the grammar at times, but to that first you need a good command over it. You guessed it write, if you did, this post is about grammar.

Write declarative sentences

These kinds of sentences make your writing forceful. You do not crawl, dictate or order. You just say what it is in a natural way. You do not intimidate people, you just say your things and let people think based on that. There is no offensive or defensive stance on either side.

Use Active voice

The prize for blogging was won Jack.

Or

Jack won the prize for blogging.

Which one of the two sounds more powerful? Indeed, it is the second one. When you use active voice, you make your subject do the work, but if you resort to passive voice, you ask your subject to lie down on a couch and let the object of his action do the work.

Check adjectives and adverbs

Adjectives can be alright, but adverb is strict no-no. The excess of any of these two will make your text look boring, very badly boring. Did you see that boring was okay but very badly boring was not?

Cut it

Are you not sure whether it should be there or not? Cut it! William Strunk Jr. will love you for that. Did you ask who is he? Well, you need to read The Elements of Style and ask countless English writing people to know who he was, meanwhile, just follow the advice and leave it when in doubt.

No clunky sentences, please

If you cannot create a sentence that reflects grace than do not attempt to create one! Well, did I sound like William Strunk Jr.? Then I succeed. Jokes apart; I mean to say that you should avoid creating any clunky or confusing sentences. To find out if your sentence is confusing or not, make your friend read your piece.

Tags: , Adjectives And Adverbs, Adverb, Beautiful, Confusing Sentences, , Declarative Sentences, Defensive Stance, Elements Of Style, English Writing, , , Grammar And Punctuation Rules, , Jokes, Kinds Of Sentences, , Two Sounds, When In Doubt, William Strunk Jr