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25 Mar 10 Freelance Writing – When Should You Work on Your Own Project?

Writing for others may get you some money, but you cannot build a fortune from it. Yes, there are some freelance writers who charge a killing, but unfortunately most of us are not that fortunate. Then what should I do? Should you leave freelance writing?

Well, the answer to the above question is big NO with big N and Big O. Freelance writing gives you a stable source of income—I know they told you it is not stable—leaving it will not be a good idea. You should rather continue working for your clients.

Then how you can increase your income?

I wish, you would have waited before asking this question. Anyway, I was saying you should continue working for your clients, but you should also put a project or two in place. Start something on your own.

Can I do it?

Of course, you can do it. You have been doing it for your clients, why cannot you do it for yourself? I understand PPC, SEO, marketing, and everything else is very, very important for web, but none of them (or all of them even if combined together) is as important as the content. And this is what you have been doing for your clients—creating great content. So why not for yourself?

Find a niche that you would like to work into and roll out your own project. You can create a niche website, an information product, or if you are experienced enough you can become consultant or give coaching. There are many avenues that you can explore.

But when to do it?

Yeah, I know this is a big IF & BUT questions (though without if). You can do it on weekends. Start working on weekends if you do not already do, and work on your projects on weekends. I know this is a lot of trouble, but trouble is what you have to take if you want to make it big. They lied to you when they said that it was going to be no sweat.

Creating your own product or starting your own project is a hard work. That is why not many people are doing so, but the reward is enormous. There is not just light at the end of the tunnel, but there is a huge spotlight and a big stage waiting for you at the end of the tunnel.

Start working on weekends, and make it big. Best of luck for your journey! Do write in how it was.

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01 Aug 09 Creating an Information Product

Growth of the Internet has kick-started the whole new industry of information products. Every Tom, Dick or Harry is jumping on the bandwagon and creating e-books, how-to guides, how to videos, tutorials, etc. without even knowing the exact structure of their information products? Why? Because most of so-called infopreneurs, entrepreneurs who deal in information product, doesn’t plan their product before hitting the market. They just do it, and you know what, they fail. And they fail miserably. This is what prompted me to write this article. Here we will discuss what we need to ask ourselves in order to make a top-selling information product.

Is there a problem?

The best information product is never me-too and nor are the top-selling ones. The creator of these products first goes out in the market and then finds if there is any problem in their niches, which they can solve. If your product (information or otherwise) does not solve any real problem then why would anyone buy it? Have you ever bought something that did not meet any of your biological, social, psychological, financial, or security need?

Do many people have this problem?

To create a successful information product, you do not need to spot a problem only because there are many problems in everyone’s life that every one of us wants to get solved, but you need to spot a problem that is faced by many people. A market of 10 people is not at all a market.

Can you be remarkable?

There is a problem, and that problem is faced by many people, but can you solve this problem in a unique way? In order to get noticed, you do not need to be the best, but you absolutely need to be remarkable, as Seth Godin puts it. There is much wisdom in this thought. No one wants the same product packed in the new box. They want something really unique. Can you do this?

Can you show it?

Can you show the benefits of the solution you are providing? Can you showcase it? If you cannot demonstrate the features, you do not have customers.

Is it Simple?

No matter, how complex my problem is I want a simple solution. I do not want the solution to look like a complex problem. This is what every buyer of your product thinks. Can you deliver a simple solution?

These are the basic questions you need to ask before you start making a product. If you can do this, you can succeed, but if you cannot do this, you will never succeed.

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