Writing a press release is as much a science as it is an art. You cannot afford to go wrong on the science part of the press release writing, if you want to strike chord with the journalists. Your press release will not get picked, if you have not adhered to the set standard for writing press releases, no matter how eloquent your language skills are. Follow the rules written below, and you will see a significant improvement in your press release writing skills. Before you go further, you can click on the following link, if you want to know about structure of a press release.
Rule 1: Length of a press release
A press release should not be longer than one A4 (8.5”X11”) size paper. Divide your press release into 4 to 5 small paragraphs.
Rule 2: Rules related to Quotations
Do not use more than two quotations in the press release. And do not start a press release with a quotation. Quotations should come not earlier than the third paragraph. Only use quotations that come from the person behind the news or from CEO of the company.
Rule 3: Company information
You must include “About the company” at the bottom of the press release.
Rule 4: Contact person
The contact details written at the bottom of the press release should be working. Do not put any phone number of e-mail id for the heck of it. Provide contact details of a person who is in charge of the media releases. This is important because you never know which journalist needs more info and hence end up contacting.
Rule 5: Proper place and date
Start a press release with giving a proper place and complete date.
Rule 6: Include ### sign
### marks the end of the press release, so you should not forget to add this.
I have provided a proper format of a press release in the previous article titled, structure of a press release. Do read it.
Tags: Ceo, Click On The Following Link, Company Information, Contact Details, Contact Person, E Mail, Heck, Journalist, Journalists, Language Skills, Mail Id, Paragraph, Paragraphs, Press Release Writing, Quotation, Quotations, Rule 1, Significant Improvement, Writing A Press Release, Writing Skills
Google officially announced the world’s first task array system with artificial intelligence on March 31st, 2009! It was named CADIE, which stands for Cognitive Autoheuristic Distributed-Intelligence Entity, and in only one day “she” has already improved her language skills and is now offering Google Chrome with 3D! CADIE has placed herself into (and also modified) Google Maps. She has started her own YouTube Channel too! She’s changing everything in Google and she can even help you finish term papers and fix your spreadsheets too. For all of the programmers out there, she can even write code! But I must warn you that she is pretty adamant about using INTERCAL; she doesn’t want to know anything about Python or Java at all!
At first glance, CADIE and Gmail’s Autopilot Email program seem unbelievable! Gmail says that you don’t have to spend all your time reading messages because Gmail’s Autopilot will do all the work for you by matching your writing style. If two Gmail accounts use the autopilot program then they can “converse with each other for up to three messages each.” Before you continue reading this post, go check it out for yourself now by opening a new window and visiting Google’s Gmail. Also check out the CADIE page to befriend the artificially intelligent being yourself.
I checked out the CADIE blogspot homepage, which seems like a cheap mock-up from the past with all of its flashy scrolling banners, and I asked myself, “Why a panda?” The music is nice, but why does it say this at the top of the page:
All your personal World Wide Website belong to CADIE
Did Google get hacked? It can’t possibly be! I scrolled back to the Google page and effectively, there was the announcement for Gmail autopilot! Google is either way ahead of the IT game or has poor security! What do you think? Or did Google get hijacked by a supercomputer it created? Maybe we shouldn’t be questioning CADIE or Google! Okay, okay, the truth (which dawned on me after a little while) is that Google has played one of the biggest April Fools jokes on the internet! I didn’t want to spoil the joke by posting on it, so I tried to just pass the information on… Were you fooled? Would you want artificial intelligence to do the things Google said she could? Is email with artificial intelligence just too much for now? Leave a comment with your opinion…
Tags: Artificial Intelligence, Autopilot, Cadie, Email, Email Program, First Glance, Gmail, Google, Intelligence, Language Skills, Maps, March 31st, Panda, Poor Security, Programmers, Python, Reading Messages, Scrolling Banners, Spreadsheets, Supercomputer, Term papers, Writing Style
