Google’s Adsense program is a ridiculously good way to make money online through advertising, without having to go through the daunting task of trying to solicit advertisers yourself. The problem is, most people don’t use Adsense properly, and so don’t see as much of a return from the program as they should. If you figure, it’s a good idea for everybody to have a personal blog in the first place, whether for professional reasons, or just for the sake of putting your ideas out there for other people to read. But if you’re going to go to that trouble, why not make a few dollars from your efforts, all you need is a few pointers on how to make the most of Adsense.
First and foremost, target your audience. Go through Google’s Adsense options and choose categories that have something in common with your blog. So obviously if you’re here reading this, you’re either an IT professional or in the field, so you want computer/internet products and services first and foremost. After which, make sure you pay close attention to which sorts of ads are receiving the most attention, as you can use that to your advantage by replacing any banners that nobody pays attention to, instead adding ads that are more likely to get clicked.
There’s no point in wasting ad space on something that’s not doing anything positive for you.
Be careful in picking your Adsense banner colors also, as there’s a huge mistake that most people make when formatting Adsense content for their blogs. And that huge mistake is, you do not want your ad banner to match your blog’s background color scheme. It’s a proven fact that a contrasting vibrant color will attract more attention to the advertisement, increasing the likelihood that Dave Websurfer will click on the banner, netting you some money for your trouble.
But the main attraction, as I always say it, is writing relevant intriguing content. That’s your blog or website’s lifeblood. The longer that Billy Interweb-Browser stays on your site, reading whatever it is you choose to write about, the more likely he is to notice an advertisement. And that’s the whole purpose of using your blog to generate any sort of cash flow.
Tags: Ad Space, Background Color, Color Scheme, Computer Internet, Daunting Task, Google, Internet Products, Intriguing Content, Lifeblood, Likelihood, Main Attraction, Mistake, Personal Blog, Pointers, Professional Reasons, Sake, Sorts, Target Your Audience, Vibrant Color, Websurfer
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