02 Jun 11 How to Promote A Low-cost Airlines?
In this age when everybody is flying frequently to destined places, some airlines to attract the mass have labeled themselves as ‘low cost airline’, offering travel service at a much lower rate. However, there are thousands of low cost airlines, fighting hard for business. How to keep your airlines ahead of others and attract more customers? Here are some tips.
Don’t make it appear cheap
Many interested travelers may avoid your airline considering your service, ambience, and appearance, crowd as cheap and uncomfortable. Your first job is to make sure the word ‘cheap’ is not attached to your brand. An airline being affordable for its customers does not necessarily mean to be cheap and uncomfortable. Make sure it is just affordable, but not cheap. Make sure people feel at ease, feel special and well served like any good airline. Keep appearance and ambience of the airlines great, pleasing, posh, and nice. Keep pleasant looking air hosts and hostesses who are courteous, helpful. No one wants to travel in a cheap manner.
Serve more than they expect
Definitely, being a low cost airline you cannot afford to offer all frills and fancies of a full cost airline. But at the same time, serve more than the customers expect from you. This will keep your customers excited about your service, spreading good words about you everywhere. Surprise them with little more than others. Take an extra leap, go an extra mile to get more customers, keep customers happy and loyal to your brand. Being low cost, you may not provide food, but you may offer some water and fruit juices, coffee, chocolates and French fries unlike other airlines. It may cost you little more than others, but will give you an edge too. You may keep some wonderful travel magazines of the concerned destination. You may highlight some shopping tips.
Attractive offers
Since there are many low cost airlines these days, you should be different and remembered for some good reason. Offer some lucrative deals like heavy discount on early booking reserved for first 20 customers or lucky draw coupon for a free trip or gifts for a couple travelling together, free holiday guidebooks for a family of 4 members travelling together to a holiday destination.
Get set go. Fly with pride.
Tags: Air Hosts, Airline Travel, Ambience, Appearance, Chocolates, Coffee, Crowd, Dea, Extra Mile, First Job, French Fries, Fruit Juices, Good Reason, Hostesses, Interested Travelers, Leap, Low Cost Airline, Low Cost Airlines, Travel Magazines, Travel Service
28 May 11 Tips for Travel Writing
Who is a travel writer? Well, simply put he is the person who travels a lot and writes lot about the same. If you are fond of travelling equal to the fondness for writing, it’s an extremely passionate career offering great remuneration, free stay, and great cuisine. For better understanding about the job profile, here are useful tips for your help.
Travel, travel and travel
For a travel writer flight, hotel room, jungle camp, train, cruise is more like a home, a comfort zone as he is mostly travelling. It has no other substitute. You can’t write about a place in a good manner unless you have experienced it yourself. You will miss out many points if you have not been through that. So just, go out and experience the world. Know folks, culture, cuisine, customs, and lifestyle of a place. Even if you don’t understand their language, you can get hold of its pulse.
A new perspective
Write from a new perspective with fresh findings. As most of the places are talked about, written about in all travel magazines and portals it’s difficult to find a new place altogether. Instead you may find something new about the same place and write from a new point of view altogether. As for example, you may do research on tribes of a particular place and talk about their origin, lifestyle and attachment with the place. You may trace origin of a city’s road construction history and write on the same in a vivid interesting way.
Travel reporting
Remember, a travel writer is different from a tourist. Travel writer is doing travel journalism, but in a creative manner. While you travel and visit places take notes, ask questions to the local folks and supervisors of places, know expenses of places, observe lifestyle, check public transport, taste food, know climatic conditions. You may also quote a person in your writing. The more real is your writing better travel writer you are. Learn to capture sight, sound, smell – in a nutshell essence of the place in your writing.
Read extensively
You can’t write well if you don’t read much. Start reading. Read other travel writers to know what sells, what makes a travel write up popular and a masterpiece. Pay attention to the style of writing, technical aspects of writing etc. Apart from travel books, read history, geography.
Start writing. Start travelling.
Tags: Climatic Conditions, Comfort Zone, Construction History, Creative Manner, Fondness, Good Manner, Jungle Camp, Lifestyle Check, New Perspective, Nutshell, Public Transport, Remuneration, Road Construction, Taste Food, Tourist Travel, Travel Journalism, Travel Magazines, Travel Travel, Travel Writer, Travel Writing
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