msgbartop
Current IT field related information
msgbarbottom

04 Aug 11 4 Essential Tips for Celebrity Promotion on Internet

Are you in the business of celebrity promotion? Have you been contacting newspaper and television channels all your life? Have you been clinging to traditional medium solely and making no much difference? It’s the time to make use of digital medium – Internet and make the most of it. If you are yet to find the strength of this medium and utilize it judiciously for promoting your celebrity client, here are some useful tips for you.

A Website

First and foremost important thing that you should do is making a website for your celebrity client. Make an attractive, self explanatory and nicely made website for your celebrity. Apart from information about the celebrity concerned make sure there’s also photo and video gallery. Include his or her achievements in life, awards won and major milestones crossed in the website. People are not only interested in a celebrity’s public life, but also look forward to a slice of personal life. Make the website as pleasing to the visual senses as possible.

Start blogging

Blogging is an instant way to stay connected to the fans and remain popular on web, even in search engine rankings. To keep fans updated about what’s happening in a celebrity’s life a blog post comes really handy. Ask your celebrity client to write a short blog post regularly. If he or she keeps too busy, personal secretary or you as a celebrity manager may do the same on his or her behalf. Make sure you are briefed nicely in such case. Fans will come back to the blog regularly to stay updated about the latest happenings.

Social networking

These days there’s no other tool like social networking sites – twitter, Facebook, MySpace; taking a toll over human lives. People are glued to them and so are the celebrities. The celebrity should frequently update status message, at least 3-4 times a day. It will keep fans and followers happy and interested. As a celebrity manager you may do the job on celebrity’s behalf. Make sure you also upload pictures and short videos of the celebrity, some formal occasions and may be some casual and personal ones. People will earnestly wait for the next picture to come up. You may also create the celebrity’s official fan page on the social networking sites. Ask people questions related to the celebrity.

Online chat session for an hour

People love the celebrities and treat them as idols. But fans and followers also want to come close to the celebrity at times, know more about them and talk directly. Arrange direct online chat session for an hour or so with the celebrity on social networking sites. Advertise the event at least a week before and follow up every alternate days. It will keep the fans awaited for the chat session, eagerly waiting forward to it. Allows the followers to ask direct questions to the celebrity, who may even put on the webcam to make the fans feel great and rewarded.

Power of web is beyond imagination and can actually draw the celebrity more spotlight.

Tags: , , , , , , , , , , , , , , , , , , ,

20 Jun 11 Do’s and Don’ts of Web Content Writing

Web content writing is picking up very fast. Even big corporates these days get their website content written by content writers. Web content writing requires different sets of skills and expertise, knowledge and understanding of the medium. Here are some do’s and don’ts of web content writing.

Do always keep it short and divide into parts

Web content is not like book writing or article writing. People on Internet have limited attention and concentration level. People prefer to scan than reading long paragraphs. Thus, write short and crispy matter. More importantly, divide long paragraphs into short parts with help of bullets, headers, sub-headers, tables, charts. Write short sentences.

Do not put all in a page

Many website owners think of saving money and ask webpage designer to make a single home page and furnish all desired content in the same page, which can be read by scrolling down. Little does he understand that at the cost of saving few bucks he is making a major mistake and losing many prospective readers. If a viewer visits a webpage and finds its home page is too long, and he has to scroll down and down to read everything about the same, it naturally puts him off. Reader loses concentration and interest and soon leaves the webpage. First, decide what all you want to convey in your webpage and under what all headings. Now create separate pages for each heading like – Home (which is a general introduction), About Us/Me (about the company/person/place/object), Services/Products (if it’s a commercial site) or Collection/Archive, Picture and video gallery, History/background(how it started off), contact us/me, sitemap, career page etc. Put relevant content under each of these pages.

Do use simple language

Web content writing is written for the common traffic to your website. Don’t bombard with heavy vocabularies that people need to refer to dictionary to make sense of it. Keep language simple, yet captivating. Power packed quotations, headers will help you to draw immediate attention of the viewer.

Don’t copy others

Many websites commit this grave mistake of copying content from other sites. You may refer other websites, get motivated; but never copy their content. You may not only get into copyright issues, you will also lose credibility among viewers.

Tags: Bombard, , Collection Archive, Company Person, , Content Writers, Expertise Knowledge, Gallery History, General Introduction, History Background, Language Web, , Prospective Readers, Relevant Content, , Separate Pages, Single Home, , Vocabularies,

The best DSL providers offer both reliability and speed.

Low cost and high quality provided by the top Website Hosting providers.

Meet Michael Fertik with Reputation.com.