Proper preparation is as important for writing an article as is the writing itself. The more you prepare for it the better will be the final output. In this article, I am going to share four preparation tips that will make your blog post more interesting, and it will fetch more retweets and diggs.
Do not cram too many things in one blog post. It will confuse the readers, which will push them to move away from your blog. The more ideas you will insert in the post, the more users will move away from the blog. Find a core theme and stick to it. Do not wander off, or else you will never be able to finish your blog post.
Knowing the purpose of a blog post will help you draft your article better. Why are you writing the article? Do you want your readers to purchase something, or you want them to know more about the subject, or you want them to subscribe to your newsletter after reading it? Once the purpose is defined, writing becomes easier, as you choose mode, tone, and words on that basis only.
This is another important consideration. You need to define an ideal reader of your blog post. Find out what he does, how much experienced he is, and what is his qualification? You also need to find their interest level and intension. Is your ideal customer in the market to buy the thing you are writing about? Is he just researching, or reading casually? Knowledge of the intention will help you customize your language.
Write a temporary headline. It will give you a target around which you will organize your ideas. This, in no way, is the final headline that will go with your post. This headline is just the first draft. Revisit the headline, once you are through with the article.
You are much better equipped to write a headline after you are done with the article, as you are much more knowledgeable about the subject matter.
Follow the tips shared above, and you will produce better articles.