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08 Aug 09 Should You Write An Ebook?

Writing an ebook can be a fantastic way to establish yourself, or your blog.  Ebooks are growing in popularity every day, with the growing use of devices like Amazon.com’s Kindle, and the fact that practically everyone in the western world owns their own PC which is most likely connected to the internet.  Ebooks are practically no cost to produce and distribute, making them a very viable income source, as long as you know what you’re doing.  First off consider why you want to write an ebook.

Do you want to write a manual about a topic that you have some level of expertise concerning, like a guide of some sort?  There’s a huge market for that.  Or even if you’ve got a few creative ideas, and you want to try and get your own short story or novella published, also a huge audience waiting to get their hands on your material.  Or even if you just want to promote your blog, or some aspect of your business, an ebook could be the answer for you.  There are just a few guidelines you should follow.

First off, you’re asking someone to pay for the privilege of reading what you’ve written, so make sure you write something worth reading.  Don’t just write a glorified sales pitch that people have to pay to read, deliver real relevant content.  Remember, every reader that gives your book a shot has the chance of remembering your name and becoming somewhat of a fan for every future work that you produce.

If you’re writing to draw attention to your company or your blog, make sure that the ebook is still making the notice that you yourself are authoring the work.  This is still your words, presented to solve a problem, provide information, or entertain, and don’t forget that.  People are interested in what you’ve had to write, not who or what you’ve written the work for.

Finally, don’t make the purpose of your ebook to sell a product or service.  An honorable mention is okay, but the ebook itself needs to be it’s own entity.  You’re still providing people a service through the ebook, and looking to attract them to you through their enjoyment of your first project.  Don’t forget that point.  You’re not getting people to pay for a sales pitch, you’re just presenting one aspect of your expertise or talents that could influence them to look into the other projects of which you are involved.

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Tags: Amazon, , , , Ebooks, Honorable Mention, Huge Market, , , , Relevant Content, , , Viable Income, Worth Reading

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