When the garment market is getting cluttered day-by-day, retail space in good locality is unavailable, maintenance cost is exorbitant, people lack time what can be better than selling fashion wear online? With growing numbers of internet users and young people socializing on different sites, e-commerce is picking up very fast. Net savvy people, who have a busy schedule and prefer to shop online, are particularly the target you should eye on. Many people refrain from buying clothes online, wondering if they will resemble exactly like the picture or not, will they fit perfectly or not? You need to tackle these objections when selling online. To do better, to sell more to the online buyers here are some tips.
Most of the people who hesitate to buy from internet fear clothes given in the picture will be somewhat different from the original product in terms of color, texture, stitches, design. Make sure photographs of your clothing offerings are of superior quality, offer three dimensional view allowing super zooming; miniscule detail of the fabric’s texture, design, color, stitches, cuts etc. Allow people to zoom at maximum possible level and see the clothing from every angle – front, back, left side, right side.
Many times people fear about fitting of the clothing; i.e.; its size. Such worry is valid, since an ill fit garment is sheer disappointing. Make sure you give a size chart below your product, elaborating measurement of different body parts and respective size chart like XXS, XS, S, M, L, XL, and XXL etc. You may also use numerical. Follow the standard size chart, as people often blindly quote their size without seeing the size chart. To win people’s trust and trial, assure them with money back offer, if the garment bought does not fit well.
It looks very unrealistic and unappealing when sites display their clothing line, hanging from air. It doesn’t show off clothes’ textures, patterns, and cuts properly. Make sure, you display your clothes only worn by a real model or mannequin. Clothes do not display their proper texture, design, fit and cut unless cling to body.
To hike up your sales when a viewer selects a product to see it in detail or orders for purchase, recommend few more relevant or similar choices below in thumbnails. Suppose the viewer is checking out backless blouses for women, you may recommend some open shoulder blouses too below. If a person is checking out stripe patters on shirts, you may recommend checks too. You never know, viewer may like it too and end up buying more than only the one he thought of initially.
Apart from these strategic/tactical issues which you need to handle when starting an online cloth store, you also need to think about the technical side of the business, like the quality of webhosting, bandwidth, disk space, domain name, database, website uptime, etc.
To draw an analogy from the real world, these things are akin to brick, mortar, gate, windows, and ceiling of your store. You need to have these things in place before you can execute any strategy. To put together technical aspects of running an online business at an affordable price, you can visit Gossimer.com, it offer’s affordable webhosting solutions.
Tags: Body Parts, Busy Schedule, Clothing Line, Color Texture, Dimensional View, Garment, Internet Users, Lack Time, Locality, Maintenance Cost, Money Back, Objections, Retail Space, S M L Xl, Size Chart, Stitches, Target, Texture Design, Xs, Xxs
Romeo saw Juliet for the first time and he fell for her. He now wanted to marry her, but their families’ animosity didn’t let them meet, and at the end they died, followed which both their families reconciled.
Was this narration of Romeo and Juliet interesting? Was it even one millionth of excitement that you got from reading the famous tragedy?
Why didn’t you enjoy it? It had all the key elements that were present in the original play. It told you everything that Shakespeare wanted to tell you then why didn’t you enjoy?
Because it lacked the details, isn’t it?
People like stories not because it connects with them at the level deeper than mere comprehension and consciousness, and details do exactly that. It provides fuel to emotion. Greatness of a story lies in detail. When writing a story, or an article, a feeble writer tends to wander around the subject matter using useless adjectives, dead cliché, etc. But when a great writer writes a story, he goes directly to the heart of the matter, and covers all he sees in his journey to the heart of the matter.
If story is a photograph, details are color, texture, shades, and patterns, without which the photograph is nothing but mere outlines. And I am sure not many people enjoy outlines. A great picture is made when colors, shades, textures, patterns, and other things are added to the outline. Similarly, a great story comes to life when required detail is added.
An Article is a non-fiction cousin of story. It just differs in the subject matter it handles, people who are reading it, and slightly in the writing style.
There is no reason why a non-fictional piece could not be written in story form. After all, the goal of a communication is to connect and inform, and you cannot inform anyone, not with any credibility, without establishing a deep connection with he or she.
Tags: Adjectives, Animosity, Color Texture, Comprehension, Consciousness, Credibility, Fictional Piece, Greatness, Heart Of The Matter, Journey To The Heart, Millionth, Narration, Non Fiction, Outlines, Photograph, Romeo And Juliet, Romeo Juliet, Shades, Subject Matter, Writing Style