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11 Apr 10 Best-Kept Secret Twitter Tips for Job Search (Part 4)

So far in the series, we have talked about branding your profile on twitter through customizing your background, setting your URL, and writing your Bio, etc. In the fourth part of twitter tips series, I am going to talk the content part of branding. I will tell you how you can keep yourself in the good book of your prospective employers by being responsible in twitter usage.

First tweet then follow

What most people do after joining twitter is they start following as many people as they can and as soon as they can. This is a very bad strategy to increase your twitter follower count. A good one is to start with posting informative and entertaining tweets followed by following people in the fields of your interest. This way you will get more active followers who will give you more opportunity.

No spamming please

Do not start tweeting in bulk as people with “spammer” tag does. Act with moderation and tweet only what is really, really important. If you want people to hire you for a job then do not post stuffs that will take away from your image.

Talking of quality content, I will recommend you to record a video of you talking about what you do, what is your qualification, and how much work experience you have, etc., and tweet this video cover letter once or twice a day.

Do not act desperate

This will not do any good. Tweeting too much may force people to ignore you, if not unfollow you. There is no need to post your résumé five times a day. Tweet your résumé or video cover letter maximum twice a day. That is enough.

You should not deviate from this tweeting practice for even a single day. Have patience, result will come.

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Tags: Branding, , , , , Letter Maximum, , , Profile, , , , , , , , Video Cover,

11 Apr 10 Hispanic Leads the Food Growth in the United States

In a research conducted by a Hispanic market research firm Latinum Network, it was fund that Hispanic community in the United States accounted for more than 50% real growth between 2005 and 2008 in the US food, beverage, and restaurant market, which in dollar terms turned out to be $52 billion (inflation-adjusted spending).

During the same period, non-Hispanic communities generated $40 billion inflation-adjusted spending. Hispanic spent 57.7% of food, beverage, and restaurant sale growth in the said period.

Impact of Hispanic community on US food

  • The community has generated $9 billion worth of value in declining categories like fresh fruit juice, dairy products, and fish and seafood between 2005 and 2008.
  • Hispanics also creates new value worth $5.9 billion in growing categories like vegetable juices, fruit drinks, frozen meals, and meats including ham, mutton, and pork. The community accounts for 20% of growth in this category.
  • In the time when other communities are cutting expenses on eating out, Hispanics go out more frequently.

This is piece of good news for marketer targeting Hispanics. Not only foods, category like cosmetics is also growing fast. Teens have shown more interest in using personal care products.

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Tags: Community Accounts, Cosmetics, Dairy Products, , Fish And Seafood, Food Beverage, Fresh Fruit Juice, Frozen Meals, Fruit Drinks, Hispanic Communities, Hispanic Community, Hispanic Market Research, Hispanics, Inflation, Market Research Firm, , Mutton, Personal Care Products, , Vegetable Juices

10 Apr 10 Best-Kept Secret Twitter Tips for Job Search (Part 3)

Twitter is the best thing that has happened on the Internet in the recent years. In just 140 characters it has changed the way we communicate. Its 140 characters have also forced the giant Google to remap its strategy, and redraw its SERP (search engine result pages) — Google said it will include social media status updates as well, and to take share of this [micro blogging wonder] end it also launched Buzz.

This is what twitter has done to the giant, and it will also help you a great deal in searching for a job. In this part, I will tell you how you can brand yourself on twitter, and how it will help you.

Customize your profile

The best thing about twitter is it allows you to create a custom profile for your twitter account. You can choose whatever background you want for your twitter profile. Twitter background provides you a wonderful opportunity to brand yourself. Your profile page should speak volume about you.

Theme-based design

Do not choose just any background. This will not do any good. Always remember a good design begins with ideation. With finding a theme for the design. When I say theme I meant what is that one thing that you want to convey to the viewers of your twitter profile. Begin with writing down the points you want to convey until it boils down to one or two core points that you must convey. This will be the essence of your twitter profile.

Now think of a design theme of the blog based on the core you have found.

Designing background

Start designing a background based on the theme you have found. To find the dimension of the background, you can search Google. I do not suggest reinventing the wheel. Just conduct a Google search and you will find a twitter background template.

This is it for now. Go ahead and customize your twitter profile to impress your prospects.

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Tags: , , Background Template, , Core Points, , , , , , , , Search Engine Result, , Searching For A Job, , , Wheel