Current IT field related information

12 Mar 11 Are Canadians Shunning Digital World?

If a recent research report released by comScore is to be believed, this appears to be the case. Or does it indicate something else? A mere shift in the preference, not a complete change of plan?

The research found that, the year on year (YoY) growth of e-mail consumption(unique visitors) in Canada is negative between December 2009 and December 2010. In December 2009, 12 million Canadians used one or another form of e-mail sites, whereas, only 10 million did so in the same month in 2010, which is a 28% decline (see image below to see the e-mail site usage trajectory).


The research has suggested that not only unique e-mail viewership has gone down, but the e-mail engagement has significantly fallen down. The total visits to email websites from Canada has fallen in the fourth quarter of 2010(500 million) from its position in the same quarter in 2009 (650 million). The total visit fell by 18%

The time spent on e-mail sites has also seen a decline. From 5.9 million in the studied period in 2009, it has fallen to 5.2 million in the same period in 2010, which is 11% decline in e-mail minutes. (See the image below for details).


It is hard to draw any conclusion from the above data, unless overall activity of Canadian net users is studied. It might be possible that people have reduced the use of e-mail sites and substituted it with social sites (read Facebook). I must add here that Facebook has also unveiled its own email program ([email protected]). Could it be responsible for the shift?

Not very unlikely! What is your view on this?

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16 Oct 10 3 Job Interview Tips for Busy Professionals

Most of the articles I read on the topic of job interviews are targeted towards either an absolute fresher, or to someone who is going through a career crisis. And every time I see any such article, I found myself asking what about the regular folks who want to switch job for better salary and better opportunity? And in one of those moments, I decided to write this article that will help regular employed people to effectively search for a decent job that pays more salary than what they are drawing now.

Do not schedule any important meeting on the interview day

This is to be done to stop you from messing up either of the two, and to keep your mind uncluttered on the very day. An important meeting scheduled on the day of interview will engross a significant part of your thinking brain, which will distract you during the interview as well. You should, therefore, avoid scheduling anything important on the interview day.

Do not use office mail for communication

I know you follow this, but still I felt like telling you that never ever use the e-mail ID given by your company to schedule or fix a meeting. This could spell bad luck for your existing job, which I presume you do not want to lose, unless you get something solid on hand.

Negotiate as much as you can

The best part of searching for a new job when you already have one is the fact that you can bargain with the prospective employer from a position of strength. Unlike a fresher who needs a job then and there, you do not have that urgency as you already have a job. You should, therefore, try to get the job on your terms. This is very much possible.

Being already employed, you already know the tricks of an interview meeting, so I left them out of this article, and instead mentioned those that are relevant for you alone, and not for a fresher. You must put these tips in use.

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