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28 Jan 10 A Job-Search Guide to Help People Over 45 – II

As we discussed in the first part of the series, getting a job after 45 is slightly difficult. But, with a slight preparation, you can remove the negativity attached with your age and get a well-paying job. The goal of this article is to tell you about that.

Be positive

Believe it or not, it reflects. Your positivity oozes out of everything you do and so does negativity. What people will think about you depends upon what you give away (positive or negative vibes). Most of the people get frustrated after couple of failures to land in a job. They become hopeless, but you need to understand hopelessness is not the solution, nor is the frustration. One has to tread forward until it becomes easy to walk and then run in full throttle.

Do not wait for a perfect job

Perfection is an illusion, and that too a bad one. Nothing is perfect, neither you, nor me, nor this article, and nor the job you are seeking. You must realize that you are no longer young, and you have a family to support, so you do not have the luxury to leave jobs coming your way. You need to be realistic of the situation, and be ready to compromise on the quality of job, and slightly on the paycheck you are offered, at least till you get what you want.

Update yourself

The biggest reason behind unemployment of people over 40s is their inability to keep themselves abreast of changes in technology. You need to update yourself with the changes in technology. By becoming up-to-date, you place yourself on equal footing with the youth, which will blunt the edge of negativity concerning your age. A 40+ person with good knowledge of recent technology is an asset for any company.

Think over it, and make a list of things that you think you do not know but are hot favorite among young people. See if those things are raising their employability, if it does then consider learning them.

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23 Sep 09 Approaching A Business Client

Whether you own a personal business, or work for a company where independent clients are your target, you need to know how to approach them.  By not knowing how to approach a client, you run the chance of ruining a potential business relationship, through a lack of knowledge.  That’s no reason to lose out on potential business, so do your research and make sure that doesn’t happen.  It’s not too hard to develop your relationship building skills, you just need to know where to start.

Firstly, do what research you can about your potential client.  Find out what you can about them, before making your approach, so that you can formulate a strategy specific to them.  By doing your research you already know what parts of your business apply to them, and you can focus on highlighting those positives.  Tailoring a pitch to each potential client gives you a better chance of getting their attention, and capturing their interest.

Whether you are approaching through a phone call, or an in person meeting, make sure that you stay professional.  Keep positive and courteous, through your speech and demeanor.  That will reflect in your pitch, and the potential client is more likely to respond positively in return.  Never underestimate the power of positivity.

Finally, make sure that you know your stuff, concerning your own business.  It’s not enough to highlight the points that apply to a potential client, you also need to know the answers to their questions.  You never know what they’re going to think of, so keep a broad range of knowledge on hand about your business.  By knowing the facts, and even having a guide for yourself, you can quickly supply the answer to any questions they may have.  This helps to show that your business is organized, and helpful in working with a client to get them the solution that they need.

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