28 Mar 10 Is Outsourcing Business Process a Good Strategy?
The answer (to the above question) depends upon whom you are asking this question. But, for the sake our discussion, I will tackle this question from a business owner’s point of view—also because I do not want any political controversy on this blog.
For a business owner, outsourcing any business process that is not its core is a not good but great strategy. I am not saying this to put bread on a family’s table in a third-world country, I am saying this because doing things that you are not good at will cost you doubly— (a). You will not be able to produce quality work, (b). And you will end up wasting time that could be invested on doing things that you are best at.
I do not play baseball nor do I play golf. I even do not know their terminologies. How do you think I will fare, if I take a baseball bat or club in my hand? I may hit a home run by fluke, but I cannot repeat it. So, if I were wise, I would have played chess or cricket, instead of going for baseball or golf. By not doing so, I have not only made fool of me, but I also end up wasting precious time I should have invested on games that I know.
It holds true for business processes as well. If you are a programmer who has started a small company, or if you are an existing small business owner that is good at manufacturing and marketing then you should outsource designing, SEO, marketing works to outside vendors whose core competencies lies in these fields. They will do better job at significantly lower cost. And the cost incurred will be even less, if you outsource your work to the third-world countries.
Did you say quality? Don’t worry, not everyone is bad there.
Benefits of outsourcing
- It frees up your time that you can devote on doing things you are good at.
- It can get you better result at a fraction of the cost incurred if you had worked on that.
- The work quality is often good.
- It will help you speed-up the process of product creation, testing, and delivery.
- You will get a bigger team to think on the problems that your customer’s face. Who knows, you may get a brilliant insight from there.
Above, I have just a few of the benefits. I do not claim here to know all the benefits, and I am sure, you can suggest countless more benefits of outsourcing. Why do not you post your comment here?
Tags: Asking This Question, Baseball Bat, Benefits Of Outsourcing, Bigg, Business Process, Business Processes, Chess, Fluke, Point Of View, Political Controversy, Product Creation, Quality Work, Sake, Small Business Owner, Terminologies, Third World Countries, Third World Country, Wasting Precious Time, Wasting Time, Work Quality
27 Mar 10 Bad Ad Can Prevent Buyer from Buying from You
A good advertisement may not make a buyer purchase your product, but a bad advertisement will definitely stop a buyer from purchasing from you. This is what a poll conducted by Adweek Media and Harris Interactive has revealed.
In the poll, around 35% of the American consumers have said that they will not purchase a brand because the brand had a distasteful advertisement. Another 28% respondents said that they have said that they didn’t buy the product because they did not like the spokesperson used by the brand, while another 27% said they didn’t buy because of the program and event sponsored by the brand.
This poll has given a strong message to the marketers, and now everyone is forced to be diligent in choosing what to say, how to say where to say, and whom to use to say it. In other words, companies will need to be more careful in deciding their advertisement message, creative expression of the message, program and events to sponsor, and brand ambassador to choose.
We have often spoken if a celebrity has an impact on a brand or not. This poll clearly suggests that it does have an effect on consumer purchase. Marketers now need to be cautious in choosing a spokesperson for a brand, and in the light of this poll, running an extensive test run of advertisements is advisable. See image for the poll result.
Tags: Advertisement, Advertisements, Adweek, Ambassador, American Consumers, Celebrity, Consumer Purchase, Creative Expression, Harris Interactive, Marketers, Message Program, Poll Result, Purchasing, Respondents, Spokesperson
27 Mar 10 What Interviewer Wants to Know in an Interview?
If only you knew this…
This is what every jobseeker feels, and you believe it or not, you already know the answer. You know what an interviewer wants to know about you. You just seem to overlook them under the pressure of backbreaking labor that you put in to straighten everything up, so that you get selected for the job. You would not have worried too much for the job, if you knew that your interviewer wants to know only three things from you. But, what are those 3 things that an interviewer wants to know? Read this article through the end to find the answer to this question.
3 things an interviewer wants to know
Can you do this job?
This is the first concern of an interviewer. He asks you so many questions related to your education, experience, and past companies only to know if you can do the job he is offering or now. He is least interested in what all you did with your life, so do not tell him all. Just talk about things that will add value to his company should you are hired. This also shows how focused are you.
Will you be a pain in you know where?
Will you go along with the team easily or not is another thing that your interviewer wants to know. No one wants to hire anyone who cannot work in a team, or who cannot learn to adapt to situations that are not of their choosing. That is why questions related to curricular activities, volunteer organization, and roles played and responsibilities taken in previous companies are asked.
Are you asking for too much?
No one wants to pay an employee more than what he or she is worth. Charging a little extra is ok, but asking for way more than what one deserves raises the red flag. You need to be careful when telling him your expected salary. And when you quote your salary, do not forget to add what all you will do for the company, and how do you think hiring you on that salary will be a good deal for the company. Tell the interviewer you are worth every penny you are asking for, as you can earn 10 folds return of the salary you are getting from the company.
These are the only things your interviewer is interested in knowing. All the questions asked during an interview are done with a hidden motive of finding these things.
Tags: 3 Things, Curricular Activities, Education Companies, Education Experience, Expected Salary, Interviewer, Job, Jobseeker, Quote, Red Flag, Volunteer, Volunteer Organization
Gossimer Press Releases
- Gossimer Puts Indian Domain Extensions Up for Sale February 21, 2010
Gossimer, the fastest growing domain name registration and web hosting company has announced a sale on Indian domain extensions. During the promotion period, domains ending with .in will be offered at discounted price. [PR.com] […]
- Gossimer Unveils a New & Improved Payment System February 14, 2010
The Melbourne-based (Florida) web hosting and domain name registration company Gossimer has announced the inclusion of three more payment options in its system. From today the customers and the web hosting resellers can use AlertPay, WebMoney, and Liberty Reserve to pay for the domain registration as well as web hosting services. Gossimer already offered Pay […]
- Gossimer Has Opened Its Treasure Chest for Webhost Resellers January 16, 2010
Gossimer, the fast growing domain name registration and web hosting company has yet again opened its door of their reseller program. This program offers a comprehensive web hosting product portfolio for resellers and resellers of Gossimer’s resellers. [PR.com] […]
- Gossimer Invites Customers to Try Digital Certificates for Free January 2, 2010
Gossimer, the fastest growing domain name registration and web hosting company is offering 21 days free trial on digital certificates. This trail will allow webmasters to understand the role Https plays in building visitors’ confidence in their website. [PR.com] […]
- Gossimer Announces Special Domain Name Registration Deals December 25, 2009
Gossimer, the fastest growing domain name registration and web hosting company has announced a special deal on 12 top domain extensions and that includes some CTLDs as well. This promotion is available on the registration of new domain names, and you can register as many domains as you want. [PR.com] […]
- Gossimer Announced a Transfer-in Domain Promotion to Allow Customers to Consolidate Their Domains Into One Account November 7, 2009
Save money on domain name transfer to Gossimer. Gossimer is currently running an attractive promotion on domain transfer-in that will save a lot of money for the domain portfolio builder. You can transfer as many domains as you wish under this promotion. [PR.com] […]
- Gossimer Became Reseller of the Month for October October 17, 2009
October brings another piece of good news for Gossimer. The fastest growing web hosting and domain name registration company has been chosen as the Reseller of the month for October by ResellerClub. [PR.com] […]
- Gossimer Offers One Year Free Extension on Domain Transfer October 3, 2009
Gossimer, the fastest growing domain name registration company, is offering one year free extension with every domain name transferred to its system. This service when coupled with other services puts Gossimer in the position of price leadership. The company offers the most economic rate for domain name registration and webhosting services. [PR.com] […]
- New Deals Make Gossimer Bigger, Better and Smarter October 2, 2009
October is going to be hot with offers, extended support, and enhanced serviceability, as Gossimer has acquired HiTek Networks, and launched new and improved Support desk. The web hosting world is abuzz by the two important developments in Gossimer. [PR.com] […]
- Gossimer Offers Unlimited E-mails for $1 September 28, 2009
Gossimer, the fastest growing domain name and webhosting company, has announced a no-upgrade “The Ultimate Email Plan” that will give the buyer an access to unlimited email accounts for just $1/month. [PR.com] […]
Gossimer Promotions and Announcements
- TechSupport Notifications February 28, 2010
Technical support information and notifications […]
- PHP4 Discontinuation - 18th September September 7, 2009
As announced earlier, PHP4 will not be supported on our Linux Hosting Servers from the 18th of September, 2009. Please pass on this information to your Customers and Resellers to ensure that they can update their websites to work with PHP5. […]
- .CN Launch - Coming Soon August 16, 2009
We are glad to announce the launch of .CN - the most popular and fastest growing ccTLD worldwide. The .CN domain extension has seen an exemplary growth since its launch throughout the world. Earlier this year, .CN crossed over 13 million registrations to become the second most registered domain extension after .COM. Moreover, with China now representing the […]
- Live Chat Product Discontinuation - Moved to 18th August August 16, 2009
Based on feedback that we received from several Resellers, we have decided to postpone the Live Chat discontinuation to the August of 18th, 2009 at 12:30 UTC. From the 18th of August, it will not be possible to purchase new Live Chat packages but exisiting packages will continue to function normally. […]