27 Jun 09 Some More Crowd-Pulling Headlines

Written by: bikram

Taking our discussion on headlines that builds interest for the article following the headline, I am going to share some more crowd-pulling headlines in this article. (Read How to Write Crowd-Pulling Headlines, Part – I & II).

Be descriptive, be personal

A descriptive headline builds interest in the article by giving some idea about what to expect. And making it personal helps visitors relate with the headline and the article following it.

Example:

1. Unemployed Mark Found Financial Security.
2. Coward John Defeated Bully Mark.

Learn to…

Learn to… headlines work the same way as do How to… headlines (read How to… headline guide). This type of headline suggests that the article following it will teach the visitors about the topic in question. You can either use a list-like structure for the article or blog post following learn to… headline or split the article or blog post in subsections by introducing appropriate headings.

Example:

1. Learn to Play Guitar.
2. Learn Driving Free.

Step-by-Step Guide to…

Like learn to… you can also use step-by-step guide to… headline to tell the visitors that the article following such headlines will teach certain skills one step at a time. The article following this type of headline should be written in the list format.

Example:

1. Step-by-Step Guide to SEO.
2. Step-by-Step Guide to Protecting Your PC from Virus.

…in Easy Steps

This is another way to write headlines. Unlike the headline writing strategies dealt above, where the signifiers were added at the beginning of the headline, you will need to add “in Easy Steps” at the end of the headline. This strategy is equally effective in pulling visitors to your website. Use list like structure for the article following this type of headlines.

Example:

1. Networking in Easy Steps
2. Learn to Play Piano in Easy Steps

Tags: Amp, Bully, Coward, Crowd, Financial Security, Headings, Headline Writing, Headlines, Networking, Protecting Your Pc, Signifiers, Step At A Time, Virus, Writing Strategies