Writing is writing is writing is writing. How the hell one article is different from other?
Right?
Wrong!
All types of writing are not cut to be equal. The style, mood, tone, use of words, arrangement of paragraphs, objective, target audience, and even length of different types of articles are different. The article that may work for one medium may not work on another. For example: the article that you post on your website will not be same as the article you posted last night on ezinearticles.com.
Talking of ezinearticles.com let me explain how you should write for article directories.
No one likes reading text-heavy articles, not at least in article directories. Make your article visually scannable through the end by adding bullet points, and making the important keywords bold. The things that you have highlighted should give away the central meaning of the article.
An article between 250 and 800 words work like a charm in article directories, anything shorter or longer than that gets overlooked by the reader. I will recommend using 350-400 words articles.
None of the paragraphs should be longer than 3 to 4 lines, and no sentence should be too long. Short sentences and simple words are easy to understand, which help you increase the readership of the article. Do not write complex sentences.
I am not among those who are strict about the grammar usage, yet I recommend reviewing the article for obvious grammatical and punctuation mistakes. You must review it before submitting to the directory.
Do not take guidelines set by article directories lightly. By doing so, you risk rejection. Read the guidelines carefully and follow them.
Follow these principles and you will get desired results from the articles.
Tags: Brevity, Bullet Points, Complex Sentences, Directories, Grammar Usage, Hell One, Paragraphs, Proper Grammar, Punctuation Mistakes, Readership, Reading Text, Risk Rejection, Target Audience
Before we establish the need for article marketing, let us first find out what is article marketing. To explain in simplest term, Article marketing refers to the article written for an article directory with an objective to get backlinks and visitors for the writer’s website from the resource box.
The text written at the bottom of an article that talks about the author is known as resource box. A resource box contains a brief bio of the author, 2 to 3 links to the author’s home page and an author’s photograph. A resource box may look like the following:
The ultimate goal of an article written for article directories is to get backlinks and visitors for the author’s website. But it has two intermediary goals as well. The first one is to get the article picked by various online publishers, and second is to establish oneself as an expert in the chosen field.
These two goals are worthy because the more people will pick your article the more backlink you will get. And the more established as an expert you will become for your field the more reliable your advices will be. This, in turn, will result in more visitors and more sales.
Generally, author of an article in this case is the webmaster who owns the website to which the article is linking.
An article directory is a website where an author can submit his or her articles. The article directories are often free, and they generate revenue by placing ads in the articles published under its domain. Some of the best known article directories are:
In the coming posts, I will discuss about different aspects of article marketing, so stay tuned.
Tags: Advices, Article Directory, Article Ezine, Article Marketing, Backlinks, Dashboard, Directories, Ezine Articles, Marketing Article, Objective, Photograph, Placing Ads, Publishers, Term Article, Who Owns The Website
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