Current IT field related information

11 Jul 11 Tips for Effective Corporate Presentation

A good corporate presentation before the board members or a panel of good judges is what we all love to watch, experience and give. But how many of us know what it takes to deliver a perfect corporate presentation before the audience. Here is a list of factors that make a good presentation.

Eye contact with the audience

What’s most important in a formal presentation is making eye contact with the audience. Look into the eyes of your audience, sitting in front of you. Don’t make eye contact with a specific person, but with your entire audience. Otherwise you are not engaging your audience, you are just giving presentation and talking to your own self. If your eyes are wandering here and there, or gazing at the PowerPoint slides or looking down you are actually responsible for the lack of attention of your audience. They may get bored and look for some other subjects of interest. Make enough of eye contact, but don’t keep staring at someone for long it may look flirtatious or intruding into privacy.

Let your personality speak

Your personality has an aura, let it radiate when you are presenting. Be yourself, let your true self impress all. Don’t think much about the audience in front of you, just shoot your best. Whether the audience is corporate members or critics, show your character, charm, right voice pitch, pronunciation, command over the subject, confidence and knowledge. Don’t present like a robot, add spice to the presentation. You may make some movements, but it should be natural.

Too much of text

Too much of text can be fatal for your presentation. Always remember people are not interested in reading long paragraphs, they are interested in listening to you instead. So keep your text input bare minimum, don’t let it destroy nice visuals or the layout. You may use text in form of short sentences, bullets, flowcharts, and as headers.

Don’t preach, interact

No one likes to be preached, taught, so talk to your audience, interact with them in the language they know. Keep the presentation formal yet conversational. It will also keep them interested and attentive. You may ask questions, ask for suggestions and tips, let them ask questions.

Keep it light and amusing

Despite the fact that it’s a formal presentation keep it simple, light hearted and interesting. It’s always good when people laugh with you. It will not only keep the audience engaged and alert, but they will look forward to hear more from you; because they may learn from you and not get educated and taught.

Keep these simple things in mind and your presentation may take you to places.

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24 Jun 11 How to a Develop Effective Communication Skill?

Communication skill is a vital part of our life. If you don’t have a good communication skill and fail to send the intended message across effectively, your relationship, work everything may suffer. Be it personal or professional life, effective communication is very important. Poor communication skill can result into conflict, misunderstandings, disagreement, and confusion resulting into anger, doubt, allegations and growing distance in relationships. Learn from mistakes; develop an effective communication skill. These tips may help you.

Improve your diction

Important of all things is your pronunciation. Even right grammar, great vocabulary skill may fall flat because of poor diction. Try to make your accent globally understandable. Start with singing English songs, talking in front of the mirror, imitating some ideal speakers or journalists, watching news in channels like BBC, CNN. Refer to for pronunciation guidance. Some books, audio CDs may help you too. While you speak, ask others to judge you, correct you.

Reading helps

Many times, we do not consider reading being related to speaking, but yes, it is. Unless you enrich yourself with good books you cannot reflect good communication power. So start reading as much as you can. Read good novels, journals, national dailies. Start with easy language oriented books; gradually move on to serious books. Read what interests you.

Keep a dictionary handy

Always keep a dictionary in your pocket. Whatever books you read, underline the words you are unable to understand. Make a list of words, which are new to you. Write their meanings. Now try to incorporate them in your daily conversation.

Good listener

To master good communication skill, you need to listen to good things first. Be a patient and attentive listener. See how experts speak. Do not interrupt or get defensive. Listener to others speaking.

See others point of view

Try getting others point of view, and then you will know how others can interpret your words. We all want to be heard, understood, and accepted. Encourage others to speak, try to understand their points. They will be more likely to listen to you if they feel heard.

Take criticism positively

Many of us just don’t like to be criticized. It is easy to feel critics are wrong and turn defensive. However, do not forget, it’s for your help only. Listen to the criticism, find out what makes them say so and work on the same.

Follow these tips and develop an effective communication skill.

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20 May 11 Tips for Writing Radio Commercial Script

Writing radio commercial script is indeed a creative task and one of the biggest challenges since it’s entirely dependent on audio input and sole imagination of the listener. The scriptwriter is often challenged by this mammoth task of immediately connecting with the listener, grab his attention, and send message effectively in a memorable way. It is indeed not easy, if you have not mastered the simple tips while writing radio commercial script here are some tips for you.

Use an appealing voice over, original and different

In radio advertising, the utmost important thing is the voice quality. To grab attention make sure you break the stereotype voice patterns, choose a voice over artist who has very original and different tone of voice, clear and good pronunciation. Do not choose voices, which replicate some celebrity or others. Original nice voice always gets through the ears. If you are using regional dialect, make sure the voice over artist is master in the same language, as foreign languages are not always uttered with flawless perfection. Variation is pitch is important too.

Stir mystery

Don’t preach or inform. No one is interested in your lectures on the radio. Take a symbolic route. Do not reveal the product at first. Stir mystery, build story, hike interest. Then reveal the solution at the end. You may take a complete symbolic route. It will keep listener glued to the radio and pay attention. When the advertisement is direct, straight on face, listener tends to avoid them more.

Don’t stretch too long

Radio itself is a passive medium, people do not pay active attention towards it; they listen to it while doing some work or relaxing and reading. Thus do not bore them with long advertisement, keep your script short, interesting and captivating.

Use sound effects

Plain boring voice over hardly grabs attention. Dramatize your commercial with sound effects. They make the commercial appear realistic, amusing, and complete. It makes your commercial expressive.

Repeat the brand name, but don’t exaggerate

Radio is audio medium, challenged by less attention and lack of visual aid; thus sending the brand name across is very difficult task. People often remember the advertisement however, fail to recognize the brand. As a result, you may repeat your brand name twice, but not more than that. Too repeated effort appears silly and boring.

Tags: Audio Input, Commercial Script, Creative Task, , Foreign Languages, , , , Mammoth Task, Nice Voice, , , Regional Dialect, Scriptwriter, Sound Effects, , Tone Of Voice, Voice Over Artist, Voice Patterns, Voice Quality