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19 Mar 10 3 Benefits of Article Marketing

If you are in the business (of online marketing) for long then you must have stumble upon articles written by contributing authors on a website like ezinearticles, hubpages, etc. And if you are a newbie, you must have wondered why these people are wasting so much of energy on writing for a website which is not their own? There is a reason; rather, there are reasons behind writing articles for other websites, which I am going to discuss in this blog post. We call it article marketing.

3 Benefits of article marketing

Direct Traffic: A highly optimized article written with a tightly focused long tail keyword will bring people to your website through the links you are allowed to post either in the body or in the resource box of the article. This kind of traffic never stops. How many people will click on your link will depend upon your quality of article, quality of anchor text, length of the article as well as on how you have formatted your article.

Backlink

After content, there is nothing as valuable on the Internet as is the incoming links also known as backlinks. It is on the number as well as the quality of backlinks that your search engine ranking depends. Even if you do not get traffic, your article is still doing a lot by providing you backlinks to your website. Generally only 2 backlinks are allowed from one article.

Money

I am not talking about the money you will earn as a result of above activity, but I am talking about the money you will receive for writing articles for sites like hubpages. This is cool isn’t it? You are getting money (revenue share) for the article you are writing to get backlinks and traffic!

These are the three major benefits of article marketing. What else do you think should be added to this list? Can you add any?

 

Tags: Anchor Text, , Backlink, , Business Marketing, , Getting Money, Hubpages, , Marketing Direct, , , Revenue Share, , Stumble Upon, , Traffic Stops

20 Jan 10 Starting An Internet Writing Career

Writing on the internet, and expecting to get paid for your work, isn’t easy.  Most people who don’t have experience in the field may think that setting up a blog, and then getting some traffic is enough to make a living, but it isn’t.  In truth you have to work at it, craft your ability, and be prepared to go through some rough patches.  How you work through these, and adapt your writing ability, are the keys to your success.

The biggest part about being successful writing is pretty much just being diligent.  You have to work at any career, and writing on the internet is no different.  You can’t allow yourself to second guess your career choice, or give up when the assignments seem too few and far between.  Something has to break eventually, but if you give up, you’ll never get that opportunity.

Learn how to use keywords, and to write SEO.  Search Engine Optimization is the most important technique for any internet writer.  If you want your articles to garner attention, and be read by the mass public, you need them to get noticed on search engines.  Because sites like Google operate searches by using keyword recognition, you need to have your articles formatted properly, and with the correct sprinkling of keywords.

Make sure that you make friends within the industry as well.  Network, network, network so that you can connect to as many job providers and writers as possible.  These are the people that have and will know about the best jobs.  Getting connected to them will open up as many doors as possible, and really get your career moving.

As long as you work hard, and are diligent, you can succeed.  Just remember to keep at it, and don’t give up on writing.

Tags: , , , , , Internet Writer, , , Mass Public, Moving, Rough Patches, , , Sprinkling, Successful Writing, , , Well Network,

14 Jan 10 Creating A Domain For Your Company

Starting your own website is easy.  If you have an idea for a business, a blog, or just want to make a resource for a person, place or thing offline, making a site isn’t difficult.  Writing creative, and engaging content, and building an audience is the difficult part.  But first steps first, how do you go about setting up a website?

Well, you have to think up a great domain name.  Your domain name is important, so you don’t want to take this one lightly.  Your domain name helps to register your unique brand with your users, and search engines, and is the beginning of the description of your website.  You want to pick something short and relevant, that’s also easy to spell and remember.  This way you’re more likely to gain memory recognition from your users, and anyone searching a web page is less likely to misspell your domain on Google.

Now that you’ve got a good domain name, you need somewhere to host that domain.  There are a variety of website companies that offer such services, for a nominal fee.  You’ll have to pay for registration, as well as maintaining that domain name every year.  While you’re purchasing the name, you’ll also want to look into data storage, as you have to have storage in order to put anything on your website.

Most companies that offer domain registration also offer data storage plans.  All have varying levels of cost, and you’ll have to factor in your companies needs when deciding which service is for you.  Factor in how much data, including photos and media you want to store on the page.  You also need to think about what sort of traffic you will be expecting.  Exceeding your traffic bandwidth is usually penalized by extra fees being charged to your account, so think carefully.

Now that you’ve got the site, remember that your engaging content is what’s really going to drive traffic.  Making the page available isn’t even half the battle.  Building a page that people legitimately want to visit is the real war.

Tags: , , Data Storage, , Domain Registration, Extra Fees, First Steps, , Half The Battle, , Name Domain, , , Register, , Setting Up A Website, Starting Your Own Website, Storage Plans, ,