25 Apr 10 Website Copy Writing Tips – How to Improve
Let us start with putting things straight. The Internet is the ecosystem created by different kinds of websites, which in themselves are media vehicles, and content is the fuel on which the medium and its various types of vehicles run. The efficiency of the media in general and vehicles in particular depends upon the kind of fuel it usage. Therefore, one should pay much attention when writing copy for your website, and for that you need to know how to write better website copy. This article will help you learn that, just follow through the end.
Better Website Copy Writing Tips
- Your copy should not be visually heavy. Make the copy easy to scan. You can do that by dividing copy using sub-headings, and bullet points.
- Keep one eye on the target audience and another on the matter you want to convey. It is necessary to strike a balance between the two.
- Always remember, in writing style is so important that at times style, in itself, becomes substance.
- Add relevant “call to action” at important junctures in your web pages. This will help you increase conversion.
- Do not talk about attributes, talk about benefits.
- Build the story until it reaches to climax in the last line where you should add the ultimate call to action.
- Do not make pages multi-focused.
- Define model target audience of the website before writing copy for them.
- Use short sentences and short and simple paragraphs.
- Keep the content jargon free.
- List the benefit.
- Make the benefit as clear as possible.
Copy is what determines the future of the website. The more time you will invest in creating the copy, better will be the future of your website.
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05 Nov 09 Choosing An IT Career Path
When you’re picking the type of IT career path you want, you have to consider your options as to what is available. Information Technology has around three basic career categories. The education you’ll need, as well as the skill set you should develop varies between each. So think about which sounds best to you, and which accommodates your life goals the best.
Engineering
Software engineering is a major career path within information technology. As a software engineer your responsibility would be to creating and modifying computer applications to fit the needs of the situation. A company would essentially hire you to convert computer software to work for them. This is a problem solving career, as you’ll be tasked with assessing a companies needs, and tailoring their software to best serve those needs.
Consulting
Information technology consultants are always in high demand, as they provide information to businesses about how to better use IT. A consultant assesses the companies technology needs with what sort of IT options would work best for them. Consultants can work independently, and oftentimes will function as their own separate entities. So a consultant job has a lot of freedom, as long as you have the proper credentials.
Analysis
Analysts are another career path. A systems analyst is in charge of assessing a companies current IT set up, then using the information to make improvements. So essentially you’re collecting data about how well the system in place works, and then analyzing the data to make the system work better. An analyst will be responsible for increasing efficiency through streamlining procedures, and updating technology. Anything that makes the company run more smoothly from an IT perspective, it’s an analyst’s job to find the solution.
Choosing your career path isn’t necessarily easy, but each offer varying levels of freedom. Really, the deciding factor should be your personal needs and goals. If you like to be your own boss, a more independent position like consulting might be your best bet. Weigh the pro’s and con’s of each, and figure out what’s right for you.
Tags: Best Engineering, Career Categories, Career Education, Career Information, Career Path, Computer Applications, Computer Software, Efficiency, Engineering Software, Freedom, Improvements, Information Technology Consultants, Life Goals, Personal Needs, Perspective, Proper Credentials, Separate Entities, Software Engineer, Software Engineering, Systems Analyst
